Digital Communication for Shopping Center St. Jakob-Park in Basel

As part of the extensive refurbishment of Shopping Center St. Jakob-Park in Basel, the visitor communication was comprehensively modernised. Together with the Architectural firm “Luca Selva Architekt:innen”, echion Communication (Schweiz) AG implemented a digital signage solution that guides visitors from the parking garage into the shopping mall while enabling centralised content management across all displays.

Digital Communication Along the Customer Journey

Visitors are welcomed by digital communication touchpoints from the moment they leave the parking area and make their way into the shopping centre. Several wall-mounted displays positioned along the escalators provide information about current promotions, events and special offers.

At the heart of the shopping centre, a large-format LED video wall creates a strong visual impact, making content visible from a considerable distance and attracting visitors’ attention.

Throughout the mall, additional digital displays have been strategically positioned along the main customer walkways. Multiple digital signage totems located near the escalators and in central areas create further communication touchpoints, ensuring consistent messaging throughout the shopping centre.

In front of the main entrance, an outdoor LED video wall completes the concept by communicating important information even before visitors enter the building. With a brightness of 5,000 cd/m², content remains clearly visible even in direct daylight. A specially designed protective system, similar to those used for LED perimeter boards in sports venues, ensures exceptional durability and resistance to external influences.

Centralised Content Management for Modern Shopping Centre Communication

The new solution replaces the shopping centre’s former static communication with centrally managed digital content. Promotions, events, visitor information and advertising campaigns can now be managed centrally and updated across all displays within minutes. This significantly reduces printing and production costs while ensuring that all content remains up to date at all times.

At the same time, visitors benefit from improved orientation throughout the shopping centre. Retailers gain additional opportunities to showcase their offers in high-visibility locations and take advantage of customer traffic along the main walkways. This creates new cross-selling opportunities while establishing a consistent and modern communication experience across all digital touchpoints.

The underlying infrastructure also allows individual displays to be managed independently, providing the flexibility to implement targeted communication concepts for different areas of the shopping centre.

Hardware

  • 2 single-sided digital signage totems (55″)
  • 5 double-sided digital signage totems (55″)
  • 4 Samsung screens (75″)
  • 1 indoor LED video wall (6 m²)
  • 1 outdoor LED video wall (6 m²)
  • 18 Android media players

Customers voice

„Switching to digital screens has been a real advantage for us. We are significantly more flexible when publishing content, save production costs and benefit from extremely short lead times. The outstanding colour brilliance immediately catches the eye and creates attention. Working with echion has been professional, reliable and truly collaborative throughout the entire project.“

Carla Paolucci
Head of Marketing, Shopping Center St. Jakob-Park
Wincasa AG

Instore Radio for Rossmann Switzerland: A Consistent Audio Experience for a Growing Store Network

With the opening of its first store in December 2024, Rossmann entered the Swiss market and laid the foundation for further international expansion. Since then, the store network has continued to grow steadily, with the goal of offering customers in Switzerland the same consistent shopping experience associated with the brand. Alongside product range and store design, the acoustic atmosphere within the stores also plays an important role.

Creating the Right Audio Atmosphere for the Rossmann Shopping Experience

The newly opened Swiss locations initially launched without background music, leaving an important element of atmosphere and brand perception missing from the retail environment.

Together with echion Communication (Schweiz) AG, an instore radio solution was developed that not only enhances the customer experience within the stores, but can also be seamlessly integrated into existing infrastructures. At the same time, the solution has been designed to support future expansion.

Since December 2025, a total of 12 stores have been equipped with the echion music player, with additional locations already in planning. The compact devices were connected directly to the existing sound systems and installed without the need for structural modifications.

At the Solothurn location, the concept was expanded even further:
A professional audio system with multiple streaming channels and integrated 360-degree speakers ensures a consistent sound experience across several floors.

The new musical concept enhances the overall shopping experience, improves the atmosphere within the stores, and also creates a more pleasant working environment for the on-site teams.

Professionally Curated Music Programme for the Stores

Rossmann Switzerland relies on a fully licensed, SUISA-free music programme provided by echion Communication (Schweiz) AG.

The programme was specifically developed for retail environments and guarantees uninterrupted music playback. The carefully curated music selection supports the brand atmosphere within the stores and accompanies customers pleasantly throughout their shopping journey.

Logo Rossmann

Kundenstimme

“The instore radio solution from echion delivers exactly the energy we want in our stores. It creates atmosphere, strengthens our brand, and is equally well received by customers and our teams. The collaboration is straightforward, fast, and highly efficient — exactly what you need in a dynamic environment.”

Fabrizio D’Ascenzo
CEO
ROSSMANN Switzerland AG

Digital Signage at Kongress am Park Augsburg: Digital Communication Throughout the Venue

Kongress am Park is one of Augsburg’s leading venues for congresses, conferences and events, and a key event location in southern Germany. What began with a large-scale LED display above the main entrance has since evolved into a comprehensive digital signage solution across numerous touchpoints. Today, the new digital information displays guide guests throughout their entire visit.

Making an Impact Before Guests Even Enter

Positioned directly above the main entrance, the approximately 7.5-metre-wide LED display replaces the previous analogue banner solution and draws attention to upcoming events before guests even enter the building.

Designed for permanent outdoor use, the LED solution combines high brightness for excellent visibility with a robust construction that ensures reliable operation in a wide range of weather conditions.

Particular attention was paid to integrating the display into the existing architecture. In close coordination with the heritage conservation authorities and the architectural firm, the installation was designed to blend harmoniously into the distinctive façade while preserving the building’s unique character.

Digital Information Throughout the Guest Journey

Digital communication now continues seamlessly inside the venue. New screens and digital signage totems have been installed exactly where guests need orientation and information:

  • A 55-inch high-brightness window display at the glass façade attracts attention in the entrance area.
  • Additional displays and a digital totem in the foyer provide further opportunities for welcome messages, notices and event information. Two 55-inch screens have been integrated into an overhead architectural feature, positioning them directly above the route guests take into the foyer.
  • The system is complemented by a video wall consisting of three individual portrait-format screens. Its unusual layout creates an additional visual focal point and opens up new possibilities for presenting content.
  • At the entrances to the event halls, guests can find all the information they need. A 43-inch screen and several mobile totems with integrated 55-inch displays can be used for welcome messages, programme information, floor plans and wayfinding throughout the venue.
  • Seven compact 13-inch screens positioned directly outside individual event rooms provide clear room identification and can be updated to match each event.

The Right Information in the Right Place

From welcome messages, event details, service information and floor plans to image films, logo animations, Wi-Fi information and organisational notices, the system enables relevant content to be communicated flexibly at every individual touchpoint. Information can be updated at short notice, while each display can be managed individually.

For Kongress am Park, this means significantly greater flexibility in day-to-day event operations. Information can be adapted quickly to different events and requirements, guests receive relevant information throughout their journey, and the numerous digital displays create a consistent and professional overall appearance across the venue. Events can be promoted prominently both outside the building and throughout the interior.

Tailored Content, One Consistent Look

Following a joint workshop, the echion graphic design team developed a content package tailored specifically to the brand, its applications and the venue itself:

  • customised templates for recurring content
  • individual video animations for events and corporate communication
  • a clear content structure for future use

All content is managed via a central content management system. The overall solution also includes the required licences, technical remote support, individual control options and training for the on-site team.

Hardware

  • 5.62 m² LED video display
  • 12 Samsung screens including mounting systems (13–55 inches)
  • 4 digital signage totems
  • 11 echion players

Customers voice

“With the new LED solution at the main entrance as well as the mobile and permanently installed screens, we are making a visible statement for modernity and hospitality at Kongress am Park. One particular challenge was integrating the digital solutions into our heritage-listed building and the existing architectural ensemble. This required a technically sophisticated approach while ensuring that the venue’s distinctive architecture and interior design were preserved.Our congress organisers can now communicate their topics and event content much more quickly, flexibly and in a more contemporary way, without long lead times. The solutions provided by echion AG are precisely tailored to our requirements. From planning and installation to the creative development of content that reflects our style and distinctive interior, echion has been a strong regional project partner throughout.”

Götz Beck
Director of Tourism

Andreas Lutzmann
Technical Director and Authorised Signatory

Regio Augsburg Tourismus GmbH

Digital Signage CMS for BKW Switzerland

BKW (formerly Berner Kraftwerke) is an energy and infrastructure company based in Bern, Switzerland. It stands for a sustainable energy future, innovative building and infrastructure solutions, and modern corporate communication. To transform the existing digital signage landscape into a unified, centrally managed system, a new content management system was implemented.

A Central System for Legacy Structures Across Switzerland

At the headquarters in Bern as well as at sites across Switzerland, a technically diverse digital signage environment was already in place, consisting of various displays and installations. The goal of the project with echion Communication (Switzerland) AG was to integrate all existing screens and LED installations into a standardized system that can be centrally controlled.

By using new plug-and-play media players in the form of compact sticks, the existing, complex LED installations and additional screens were seamlessly integrated into the new system—without the need for extensive structural modifications. In the future, 15 installations across various locations in Switzerland will be centrally and flexibly managed from the corporate newsroom.

The cloud-based infrastructure enables:

  • Central administration of all screens
  • Multi-client capability for different locations
  • High system availability
  • Scalability for future expansion
  • Secure data processing

This creates a stable, flexible, and future-proof foundation for digital corporate communication.

Rethinking Existing Installations

All previously separate communication touchpoints were seamlessly integrated into the new system:

At the headquarters in Bern, a large-format big screen in the reception area serves as a central stage for corporate news, campaigns, and brand content.

A freestanding, four-sided outdoor LED cube at the main entrance in Bern enables high-impact communication of strategic content, key figures, and event information.

A long-format LED ribbon with an integrated stock market template processes data in real time and incorporates up-to-date financial figures directly into the visual communication.

The setup is complemented by twelve additional screens of various sizes in the reception areas of different branches across Switzerland, all of which are also integrated into the central system.

Standardized Templates and Independent Content Creation

To ensure efficient content creation, six templates were developed, enabling easy and brand-compliant content management—for example for welcome messages, news, and corporate communication.

Additional templates can be created independently by BKW, ensuring long-term flexibility and autonomy.

Customers Voice

“With echion, we have found a professional partner who helped us establish a new foundation for our digital signage in a short period of time. The system offers flexible and scalable options to manage content from our corporate newsroom and make it accessible to our employees at the headquarters in Bern as well as at external locations across the entire DACH region.”

Michael Blum
Senior Communication Manager
Newsroom & Channel‑Manager Group Communications

Digital signage installations & thermenplan.de at Aqua Salza in Austria

Just outside Salzburg, Aqua Salza offers guests a modern wellness oasis: a sauna complex, leisure pool, spa treatments, and a children’s area make the thermal baths a place for relaxation, recreation, and quality time together.

To ensure that information, service, and the overall experience seamlessly integrate, Aqua Salza relies on our digital signage solutions and our product thermenplan.de.

Inspiring digital signage solutions along the guest journey

The Digital Signage installations were designed to replace existing handwritten or analogue information boards with modern digital displays:

Foyer

Where information was previously displayed on static boards and freestanding signs, an 85-inch screen framed in wood and a 55-inch screen integrated into a newly installed wooden wall now create a consistent and modern overall look. The familiar layout showing admission prices across three separate boards can also be recreated using our content management system by dividing the screen into three individual sections. Additional content, such as atmospheric visuals or event announcements, can also be incorporated. This means guests receive relevant information at an early stage, waiting time at the ticket counters can be used effectively, and staff are supported when providing personal assistance.

Before
Before
After
After

Sauna – Passageway

Where a manually created sauna infusion schedule, a poster, a framed picture and a site map previously competed for attention, a video wall consisting of two 55-inch screens now provides a clear and elegant overview. All information is brought together digitally and presented in a professional format, from site maps and important notices to current promotions.

Before
After

Food & Beverage

Instead of handwritten chalkboards and whiteboards displaying daily specials, two 43-inch screens and one 65-inch screen now present menus, offers and prices. In addition to improving orientation, the digital content helps make waiting time in the dining area feel shorter. At the same time, changes to menus and daily specials can be implemented quickly and flexibly.

Before
Before
Gastroscreens AquaSalza
After
After

Transition Area – Food & Beverages to Wellness

The new 50-inch screen creates an additional important touchpoint on the way to the wellness area. Alongside menus, daily specials and event announcements, atmospheric content can also be displayed to support brand communication.

Before
After

Sauna Area

The new video wall in the bathing area replaces both a manually updated board for sauna infusion schedules and a standalone screen. Daily sauna infusion schedules, event announcements, current offers and service information can now all be presented digitally.

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Aufgussplan AquaSalza
After

With these new digital solutions, communication becomes simpler, faster, and more engaging: Information appears in one place, updates can be made instantly, and the presentation looks modern and high-quality. Guests benefit from clear orientation, while the team enjoys significantly less organizational effort.

The installation was carried out on-site in Austria by the echion AG installation team.

Tailored content for a truly seamless experience

The motion graphics team at echion AG has developed a variety of formats that combine information and experience:

  • Video animations: Dynamic visuals effectively showcase topics such as vouchers, gift cards, shop & merchandising, or sauna area maps.
  • Mood content: Atmospheric clips for the pool, sauna, and gastronomy areas enhance the ambiance in each location.
  • Templates: Flexible, customizable templates make it easy to feature restaurant offers, wellness services, event announcements, or sponsors and keep them up to date quickly.

All content can be conveniently and efficiently scheduled and updated via the central content management system – another step toward greater flexibility and professionalism in guest communication.

Digital infusion schedule: an eye-catcher for guests and a relief for the team

With thermenplan.de, the sauna infusion schedules at Aqua Salza are now displayed digitally – modern, clearly structured, and in the spa’s individual design.

Using the user-friendly online tool, staff enter the data for upcoming sauna infusions. The system then automatically generates the appropriate content in the correct format for the on-site screens.

For employees, the daily manual effort of sticking printed infusion schedules onto boards is no longer necessary – with just a few clicks, the plan is updated directly on location. Guests at Aqua Salza benefit from a modern and easy-to-read presentation of all sauna sessions, providing not only all relevant information but also an appealing visual experience.

Hardware

  • 10 Samsung screens including mounts (43–85 inches)
  • 7 echion players

Customers voice

“Working with echion AG has been excellent from the very beginning. The entire team impressed us with its outstanding expertise, professionalism, and collaborative approach throughout the project. With the new touchpoints, we have been able to modernize and significantly expand the way we provide information to our guests. Information, offers, and promotions can now be presented quickly, flexibly, and, above all, in a visually appealing way. At the same time, we have taken an important step forward in our digital transformation and can now present Aqua Salza in an even more contemporary and service-oriented way. We would like to sincerely thank echion AG for the excellent collaboration.”

Peter Pötzl, Managing Director Aqua Salza Wellness & Bad Golling GmbH

Column Screens and LED Bands at the Papenbreer Luxury Fashion House in Dresden

Photo/Copyright: neo3 

With its new luxury fashion house in Dresden, Papenbreer has expanded its family business with an additional premium location. Across approximately 1,800 square meters, Katrin and Sebastian Papenbreer present around 100 luxury and premium brands – embedded in an architectural concept defined by exposed structural elements, elegant velour and light-filled walkways. 

Together with Papenbreer, we implemented a digital signage concept that brings together brand presentation, wayfinding and architectural accents into one cohesive overall experience.

Digital Highlights along the Customer Journey​

Three 37-inch stretch screens on the ground and upper floors provide targeted visual impulses throughout the space, guiding customers on their journey through the store. Their slim format makes them the ideal solution for the columns in the exhibition area – seamlessly integrated and visually impactful.

Säulenscreen Papenbreer
LED-Banden Papenbreer Dresden
Photo & Copyright: neo3

The concept is complemented by two large-format LED panels in the accessories areas on both floors. With widths of 6.5 and 7 meters respectively, the LED surfaces follow the horizontal lines of the interior architecture, enhancing the modern and elegant spatial atmosphere.

Content that reflects the brand​

In a joint workshop, we worked closely with the Papenbreer team to define the visual communication strategy for the new digital signage and LED installations. The focus was on brand positioning, target audience and the distinctive architecture of the building.

Based on this foundation, our motion graphics team developed a customized video starter package featuring flexible templates and striking animations. The content underlines the premium character of the fashion house while leaving room for seasonal campaigns and changing brand worlds.

While the column screens display wayfinding elements, mood visuals and fashion content, the LED panels highlight selected labels and concise statements. In this way, digital content enhances the product presentation without overpowering it.

Hardware

  • 3 Samsung Stretch Screens (37”)
  • 1 LED video display (1.69 m²)
  • 1 LED video display (1.81 m²)
  • 5 echion media players
  • 2 LED controllers including control PC

Customers voice

“Our individual requirements were addressed at all times, and we felt thoroughly understood and supported throughout every phase of the project. The team took great care in discussing our needs in detail and developing suitable solutions. We would especially like to highlight the reliable support whenever questions or challenges arose.”

Theres Rosenkranz
Executive Assistant to the CEO
Papenbreer Haus Service GmbH

International digital signage solution for Läderach

 

Läderach is known worldwide for high-quality Swiss chocolate, artisanal quality, and a premium brand experience. This brand promise should also be consistently and modernly experienced at the point of sale internationally. Against this backdrop, a global digital signage solution was gradually introduced to display content flexibly, in line with the brand, and across locations.

Brand presentation in stores and shop windows

Läderach relies on our expertise to implement an international digital signage setup with up to 700 screens at up to 380 locations worldwide. The focus is on two predominantly used installation concepts, which are supplemented by local special solutions:

In the stores

a 55-inch Brandwall screen is used, which is integrated into the existing store design. Above the sales counter, it serves as a central eye-catcher in the store. The screen acts both as an information display and a visual brand element, supporting consistent brand communication directly at the point of sale.

In the shop window

a 65-inch shopping window stele in portrait format is used. It is aimed specifically at passersby outside the store, attracting attention and arousing interest in the store. This stele displays content that is also used on Läderach’s social media channels. 

This creates a high level of recognition across various communication channels and a consistent brand experience throughout the entire customer journey – from the initial digital contact to the brick-and-mortar store.

Central project management with international scalability

As the partner responsible for the project, we take on the overall management of the project. In addition to conceptual planning and project management, this also includes technical implementation, including software, hardware, and international coordination.

Centralized project management creates clear structures and at the same time enables a high degree of scalability across country and market boundaries. The different requirements of global markets and branch concepts are specifically taken into account.

Clear processes and independent content management

For Läderach, the project has resulted in defined processes and reliable implementation across all locations. The software used enables independent and simple content management. Content can be flexibly controlled, quickly adapted, and played out globally. This ensures a consistent premium brand experience across all locations.

Hardware per location

  • At least one screen including mount (55 inches) – Philips
  • At least one stele (65 inches) – Philips
  • Navori Stix plus associated media player

Customers voice

„Working with echion AG is very professional, fast, personal, and solution-oriented. Within just a few months of the project launch, we were able to install more than 60 screens and media players in over 10 countries worldwide.“

Thomas Bergmann,
Digital Transformation Manager Retail

Premium Sound for Zeller’s Quartier and Restaurant Cervus in Königsbrunn

The historic Hotel Zeller has been shaping the town of Königsbrunn near Augsburg since 1919. With its transformation into Zeller’s Quartier and the opening of the new Restaurant Cervus, the property entered a new era in 2025.
In line with the refreshed visual identity, the audio concept was reimagined as well. A custom sound solution now ensures that the unique atmosphere of the venue can be experienced consistently throughout all areas.

Tailor-Made Audio for Hotel & Gastronomy

For Zeller’s Quartier and Restaurant Cervus, we developed a multi-zone audio solution covering six different areas. The key objective was a balanced, pleasant sound experience, regardless of room size, ceiling height or building materials.

High-quality premium hardware from AUDAC was selected and precisely matched to the architectural requirements:

  • In-ceiling speakers for the lobby and central areas
  • Surface-mounted speakers for rooms without installation options
  • Pendant speakers for high ceilings
  • Weather-resistant outdoor speakers for the restaurant veranda

Our team handled planning, installation and fine-tuning, ensuring seamless acoustic transitions between all zones. The result is a consistently high-quality soundscape that integrates harmoniously with the property’s new design.

Flexible Technology for Events

To ensure the venue is well equipped for future events, the system was enhanced with practical additional features:
  • A DJ input for easy integration of external audio sources
  • A microphone connection at the bar for announcements and presentations
Both features are fully integrated into the overall system and can be used quickly and effortlessly, making them ideal for flexible event formats.

Easy Control and Reliable Music Supply

All zones can be conveniently controlled via an app. The team can independently adjust volume levels and settings at the touch of a button, without any technical expertise.

In addition, the installed echion player provides a licence-free music programme that matches the new concept stylistically and ensures legally compliant music usage.

Professional media technology for the conference rooms

As part of the expansion, the audio solution was extended to include four additional zones: the “Malz” and “Hopfen” conference rooms, the foyer and lounge area, and the courtyard with its terrace. This means that the high-quality sound system is now also available in the areas used for conferences, celebrations and events.

Premium hardware from AUDAC was installed in these areas as well and fully integrated into the existing system and AUDAC Touch control interface. Installation, programming, commissioning and acoustic tuning were all carried out by the echion team.

In the conference rooms, professional projectors with suitable mounting systems complete the setup, providing the technical foundation for presentations and a wide range of event formats.

Customers voice - Hotel

“For the new direction of our property, it was important to us that the modern design is also reflected acoustically. With echion AG, we found a regional partner who understood our requirements and translated them into a coherent solution. We are particularly impressed by the even sound distribution. No matter where you are, the audio experience is balanced and of high quality.”

Maria Schuler
Director of Operations

Customers voice – Restaurant

“For the high-end furnishings and distinctive ceiling design of Restaurant Cervus, we were looking for an audio solution that blends seamlessly into the special atmosphere. The new system delivers a refined visual appearance and a harmonious sound that perfectly complements our guests’ experience. At the same time, the technology can be adjusted quickly and flexibly for events. A solution that convinces visually, performs technically and noticeably simplifies our day-to-day operations.”

Maximilian Dreisbach
F&B Manager

Digital Communication at CamboMare Kempten

CamboMare in Kempten is a paradise for visitors of all ages. The diverse bathing area, the award-winning and unique sauna village, the spacious outdoor pool, and a wide range of massage services offer both variety and relaxation.

With the construction of its new, modern self-service restaurant, CamboMare has added another highlight to its experience. The interplay of experience, service, and design is perfectly complemented by modern digital signage solutions at numerous touchpoints.

Inspiring Digital Signage Solutions Along the Guest Journey

Following an in-depth analysis, a customized digital signage concept was developed for CamboMare—complete with tailored control solutions for a variety of touchpoints:

  • Pool / Pre-Restaurant Area:
    In the central area of the swimming complex, two stretch screens in portrait format serve as an essential source of information for visitors. Positioned directly on a column, they accompany guests with information about offers, promotions, and services—clearly visible to everyone passing through the area or heading toward the new restaurant.

  • Restaurant – Menu Board:
    Above the ordering counter in the newly redesigned poolside restaurant, a three-part video wall (3× Samsung VH55R-R) provides clarity and structure. Menus, daily specials, and promotions are presented in a large, modern, and well-organized format. This digital solution allows for quick updates and makes the ordering process even more convenient for guests. It looks modern, appealing, and blends seamlessly with the new look & feel of the self-service restaurant.
  • Restaurant – Food Pickup Area:
    Two screens in the dining areas display the current numbers of orders being prepared or ready for pickup. Connected directly to the POS system and the self-service terminals, the information appears in real time—ensuring transparency and streamlining workflows for the staff. This solution was implemented in close cooperation with the existing POS provider.

 

Engaging Content

In a collaborative workshop, an extensive content package was developed for the digital signage displays. Together with the CamboMare team, we created content tailored to the various touchpoints—perfectly matched to the new restaurant and the existing visual identity of the facility. Our motion graphics department brought these concepts to life visually, ensuring consistent communication along the entire guest journey.

Customized Control and Simple Management

The content is reliably delivered to the screens via echion video players. Thanks to the content management system used by echion, all content can be managed easily and centrally—a noticeable relief for staff on-site. In addition, echion’s remote support ensures a secure and stable operation.

A special feature: the food-pickup screens in the restaurant are directly connected to the POS provider via a broadcast system. This ensures that information reaches the screens without any detours.

Hardware

  • 7 Samsung screens including mounts (32–55 inches)
  • echion video player
Logo Cambo Mare

Customers Voice

“We chose to work with echion AG because from the very first moment, we experienced them as professional, solution-oriented, and highly competent partners. Through on-site visits and many detailed questions, echion made every effort to fully understand our needs and get to know our company in order to achieve the best possible results for us and our guests in the area of digital signage. The centralized control of content and the easy, intuitive operation of the software make daily work very pleasant and simple. We are very happy with our decision to partner with echion AG. Working together has been a real pleasure!”

Daniela Pletzer
Head of Administration
Deputy Operations Manager

Digital signage & premium sound for the Schwaba Group

The Schwaba Group relies on our media technology expertise for the new center “Audi Augsburg” and the “Schwaba Gebrauchtwagenzentrum” in Gersthofen. High-quality digital signage installations and premium audio technology create consistent brand experience – from the first impression to the last conversation.

Audi Augsburg - Digital signage with format

In the new center Audi Augsburg, great importance was attached to a modern, brand-appropriate appearance – also in the area of media technology. Professional displays attract visual attention at several touchpoints.

One highlight is the 98″ display in the waiting area of the showroom. It acts as a central visual element in a modern ambience.

The meeting rooms on the upper floor were also equipped with screens to support meetings and presentations.

The eye-catching installations are complemented by matching sound from premium soundbars.

Premium sound meets functionality

The visual presence is complemented by a coordinated audio concept. The installed loudspeakers with several zones in the customer area offer a discreet but effective acoustic background – perfectly matched to the premium claim of the Audi brand. Our audio specialists have developed a tailor-made sound concept that is not only technically but also emotionally convincing.

Installation and commissioning were carried out by our experienced AV technicians – efficiently, professionally and precisely tailored to the conditions on site.

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“Schwaba Gebrauchtwagenzentrum” - a concept with added value

The “Schwaba Gebrauchtwagenzentrum” in Gersthofen has also been digitally upgraded – with a combination of digital signage displays, high-quality audio technology and suitable infrastructure components. Our suitable music format accompanies customers through the car center and represents the brand values in the area.

 

The high-quality 65“ and 85” screens will be used in the waiting area and meeting room. The individually planned sound concept with premium loudspeakers ensures a pleasant acoustic atmosphere on site.

The combination of clear visual lines, high-quality sound, functional technology and a suitable music format makes the setup ideal for brand communication.

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Customers voice

“We wanted our new building to be not only functional, but also modern and of high quality in terms of its impact on our customers. The screens and sound solutions underline the modern ambience and really showcase our brand. In echion AG, we have found exactly the right partner for this. The implemented solutions not only look good, they also work smoothly in day-to-day operations.”

Michael Agsteiner, Managing Director Schwaba GmbH

Hardware

Audi Augsburg:

– 11 Samsung displays incl. brackets (65-98 inches)
– 9 Audac soundbars incl. brackets
– Speaker hardware with multiple zones in the customer area
– 1 rack cabinet

“Schwaba Gebrauchtwagenzentrum”:

– 2 Samsung displays incl. brackets (65 and 85 inches)
– 2 Audac soundbars incl. brackets
– Speaker hardware with multiple zones in the customer area
– 1 echion Player Audio
– 1 echion Player Digital Signage
– 1 rack cabinet