Background music becomes foreground music!
echion In-Store Audio is the audible element of your brand communication at the POS, perfectly tailored to your target group and your brand definition.
A music format tailored to you forms the basis of a professional in-store audio solution. Other programme components (e.g. commercials, editorial content, infotainment - depending on your retail approach) complement the music format to create a full radio show. Just like your brand and your target group, we constantly develop the audio programme, actively manage it and monitor its technical performance.
echion In-Store Audio Projects
Choosing the right hardware is the basis for all in-store audio projects.
We advise you, and procure and install the right hardware for your retail space. From the loudspeaker to the complete ELA system. We also provide ongoing technical service.
We create the right music format for each project and customer tailored to the brand, target group, brand values, communication objectives, branch design etc.
This ensures that the choice of music is not arbitrary and creates an outstanding shopping experience for your customers.
In addition to the music format, we offer the full range of branding and information tools: We develop your acoustic brand image and create your corporate sound design. We use this as the basis for in-store audio commercials, among other things. Infotainment content such as news and weather can make your music format even more attractive for your customers and employees. Here you can rely on the many years of experience of our editors, who know exactly what content customers want to hear while shopping.
You can of course also take advantage of our marketing experience and enhance your programme through local and national partnerships.
Talk to us, we are happy to advise you!
IN-STORE AUDIO FACTS
of customers consciously perceive the music that is playing in the store.
of customers state that the sound that is played in the shops enhances the shopping atmosphere and the shopping experience.
of employees think that echion's choice of music fits the brand and the target group.
of customers consider echion's choice of music to be good or very good.